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Real work, real impact.

Albert Almató

Product Designer

+4 years of experience

Home

Projects

About

Real work, real impact.

Albert Almató

Product Designer

+4 years of experience

PriceTrack

PriceTrack is a web platform specialized in real-time price comparison, as well as providing the full history of prices and promotions. It also helps monitor price changes across major supermarket chains. For this project, I designed the platform, focusing on a clean and data-driven experience that allows users to quickly interpret complex information.

PriceTrack
PriceTrack

ROLE

UI/UX Designer / Visual Designer

PROBLEM

The industry lacks centralized visibility of prices, promotions, and rates. Most tools do not provide complete historical data or automated comparative analysis.

65% of new product trends are detected too late to react effectively.

53% of pricing errors occur due to lack of automated comparative analysis.

75% of teams rely on external providers for data tracking due to lack of centralized tools.

60% of pricing decisions are delayed due to incomplete historical data.

ROLE

UI/UX Designer / Visual Designer

PROBLEM

The industry lacks centralized visibility of prices, promotions, and rates. Most tools do not provide complete historical data or automated comparative analysis.

65% of new product trends are detected too late to react effectively.

53% of pricing errors occur due to lack of automated comparative analysis.

75% of teams rely on external providers for data tracking due to lack of centralized tools.

60% of pricing decisions are delayed due to incomplete historical data.

Designs

The PriceTrack software was designed with a focus on simplicity and clarity. The user interface emphasizes intuitive data visualization, making complex pricing, promotions, and trends easy to understand and act upon.

Price2
Price2
Price3
Price3
Price4
Price4

Branding

For the branding of PriceTrack, I designed a simple, geometric logo that fits seamlessly with a digital product. A neutral color palette was also developed, creating a consistent visual language that is applied across the logo, user interface, and other touchpoints of the platform.